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Whats on

Health and Wellness Circuit 

Whats on

Innovation in healthfulness

The Health & Wellness Circuit connects you to the right ingredients and accelerates the development of your health-focused project. Visit the attraction at the fair and receive specialised technical guidance from Safer Food Consultoria, with personalised itineraries that direct you to the ideal exhibitors to transform your idea into a product.

Innovation routes

  • Proteins

    Solutions in whey, plant proteins, collagen, yeasts, and functional blends.

  • Fibers

    Ingredients focused on intestinal health, prebiotics, inulin, and applications aligned with wellness trends. 

  • Creatine

    Discover how creatine is expanding its space beyond supplements and conquering new applications in food and beverages.

Reverse Engineering: see innovation in practice 

In addition to the personalised route, the Health & Wellness Circuit presents daily Reverse Engineering sessions, in which specialists analyse successful international products and show: 

Composition & ingredients

Formulation challenges 

Supplier solutions 

Regulatory aspects

Health & Wellness Circuit 

Check out the Reverse Engineering schedule 

  • Day 1 - Protein Snack

    Protein + fiber is one of the fastest growing categories in the market 

  • Day 2 - Functional Beverage 

    Solubility, stability, flavor masking, and intestinal health

  • Day 3 - Functional Bar 

    Texture, sugar reduction, and shelf life

Arrive with an idea. Leave with a path.

Be part of this experience

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Be amongst the future tastemakers

Attend this year

Be amongst the future tastemakers.

Tasting experience

Exhibit this year

Shape tomorrow's tastes.

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