Welcome to Hi Europe co-located with Fi Europe 2021


Health Ingredients in the Spotlight

Health ingredients (Hi) Europe now combined with Food ingredients (Fi) Europe will take place in a new online and in-person format this year.

With the increasingly blurring lines between everyday foods and those with health benefits, the demand for health ingredients, plant-based alternatives, natural and immunity-boosting products is rapidly rising. COVID-19 has especially led to new trends in healthy eating, with consumers avoiding additives and preservatives and choosing healthier nutrition.

Health Ingredients Europe is the must-attend event for health food professionals, providing diverse opportunities for ingredients suppliers. With the Informa AllSecure measures and growing vaccination rates guaranteeing the highest possible safety standards, and with new virtual opportunities, the world’s leading ingredients show will be a whole new experience – more comprehensive and flexible than ever.

As an exhibitor the new format offers you a much larger platform to showcase your innovative products and solutions and gives you more time to meet potential buyers from all over the world. As an attendee if you are looking to discover and source new health ingredients, connect with
suppliers and learn from a comprehensive content programme featuring top industry experts, this is the event you cannot miss!

Hi Europe 2021, co-located with Fi Europe, will take place for the first time Online & In-Person.

1 event, 2 experiences

The leading in-person and online event in the F&B ingredients industry, evolved to offer you MORE.

More Options

The Online & In-Person format will allow for maximum attendance at Hi & Fi Europe 2021. Those who can’t travel or have never participated in the past will be able to be present, exhibit, network and learn online too!

More Time

The online event will open earlier and with its advanced search functions will give you more time and make it easier to connect with each other, identify prospects, source solutions, and find suppliers.

More Networking

With 2 weeks of networking opportunities, it’s never been easier to nurture existing business relationships and forge new ones over a cup of coffee at the event or at a virtual happy hour!

More Flexibility

Personalised schedules, easy to use search function and filters, live and on-demand content allow you to plan your agenda efficiently and make the most of the Online & In-Person event days.

Hi & Fi Europe 2021 in Numbers




Attendees (Online & In-person)


Countries represented

Sales Brochure

Achieve more with the new online and in-person opportunities Hi Europe co-located with Fi Europe 2021 has to offer. Check how you can boost your brand, increase your product visibility and connect with F&B manufacturers from around the world.

Companies already on board to exhibit at Hi Europe 2021: