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At Hi Japan, we are constantly monitoring the situation, and following government guidelines and recommendations. The safety of our customers and staff remains our top priority. At the current moment, we don’t expect any changes to the event dates – Hi Japan will go ahead as scheduled from 16 - 18 November at the Tokyo Big Sight Exhibition Centre, Tokyo. We will of course continue to track the situation and implement any instructions from the local authorities and WHO. We will keep you informed should anything change. In the meanwhile, stay safe, stay healthy!
After 31 years of inspiring industry innovations and driving the health ingredients industry forward, Hi Japan has become the must-attend event for industry professionals looking to make an impact on Japan’s thriving health food market and functional ingredients industry.
Japan is the world's largest functional food and supplements market, with more than 60% of the population using some form of supplements. The opportunities in the market are endless and with the introduction of the new health claim system (Foods with Functional Claims), which was introduced in 2015, it has never been easier for small to medium sized companies to launch products with specific health claims. Now is the time to tap into this lucrative market!
Japan is the birthplace of the functional ingredients industry, with a long tradition of selecting and enhancing the health benefits of food products.
This pioneering market continues to grow rapidly and key players from Japan and abroad are coming to Hi / FiT / S-tec Japan to source innovative new ingredients and learn about the trends and developments in the industry.
With more than 600 ingredient suppliers and 40,000 visitors expected, it is the only event of this scale in Japan, and the place to get your foot in the door in this lucrative market.
We have been participating for several years at Hi Japan. The Japanese market is interested our line of products and visitors at Hi Japan have the power to make decisions about the products they need
Mr Jose Arenas, CEO, Atacama Bio Natural Products S.A., Chile