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Hi & Fi Asia-China
 
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Grow your business in one of the world’s largest consumer markets

Chinese herbs and ingredients

Showcase your innovative products and solutions to local and international visitors and take your business to the next level. Three days can potentially make your annual sales pipeline chock-a-block! 

Book your stand

Read the Brochure

Why the ingredients market in China?

Healthier food alternatives

73% of Chinese consumers are willing to pay more for healthier alternatives

Plant-based food

China’s plant-based market is expected to grow to $11.9 billion by 2023

Sports & fitness

China’s sports and fitness industry is expected to reach USD $786 billion in 2025

Ice-cream

85% of Chinese consumer will pay more for ice cream that claims to be ‘better for you’

Discover key strategies to enter China's ingredients market
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Visitors at Hi & Fi Asia-China

95% of surveyed visitors are likely / extremely likely to visit in 2020

Exhibitors at Hi & Fi Asia-China

88% of surveyed exhibitors are likely / extremely likely to exhibit in 2020

What you can expect at Hi & Fi Asia-China?

C-suite visitors at Hi & Fi Asia-China

56% C-Suite visitors

Visitors from F&B manufacturers at Hi & Fi Asia-China

>30% visitors from F&B manufacturers

Finding new suppliers at Hi & Fi Asia-China

23% visitors to find new suppliers

Place orders at Hi & Fi Asia-China

20% visitors to place orders

Get more insights from our Post Show Report
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Find Your Perfect Stand

Browse through the floor plan to find the perfect spot that works for your company’s requirements, budget and preferences.

Download the Floor Plan
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What we can guarantee?

The world’s most populous country also represents one of the largest consumer markets. With growing awareness on health and ‘clean’ food, the opportunities presented by the market are rapidly increasing.

  • Meet with 50,000 visitors looking for food and health ingredients as well as finished products and supplements
  • Showcase your offering alongside hundreds of leading local and international exhibitors
  • Learn and grow your industry knowledge by attending our wide range of conferences and seminars
  • Hi & Fi Asia-China will help you expand your business across China
Still considering? Book your FREE consultation
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Curious to find out who's already exhibiting at Hi & Fi Asia-China 2020?

See the full Exhibitor List
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What Our Exhibitors Say

This is our first time exhibiting at this event. Golden Omega is new in the Chinese market. Hi & Fi Asia China is very important because it is the first introduction of our company to the Chinese market.

Claudio Aracena, Commerical Director of Golden Omega

We are very happy to be part of this event again which we’ve been attending for the last 10 years. Every year we take the opportunity to launch new products at the event. We find the event very well organized and attracting, we’re already looking forward to participating in the event next year.

Arnaud Gaudy, Sales Director Greater China of Naturex part of Givaudan

We’re very happy to be here at Hi & Fi Asia-China 2019 in Shanghai where we had chance to meet many customers from China but also from all over Asia. We are looking forward to being here again next year.

Diana Foods

We need to be here in order to grow our relationships with our customers in the market. Building relationships with customers involves a continuous year-round effort and exhibiting here is just one part of the puzzle.

Aker Biomarine
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Upcoming Events

Fi Africa
Cairo, Egypt
30 May - 01 June 2021

Hi & Fi Asia-China
Shanghai, China
23 June - 25 June 2021

Fi South America
São Paulo, Brazil
10 Aug - 12 Aug 2021

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