Welcome to the Hi China Press Room
Keep up to date with the latest news about the show, the food ingredients industry and latest prepared features plus exhibitor product launches with show press releases. This page will provide you with releases in English and Chinese. You can also find ready-to-use logos and images here.
Press are very welcome to attend Hi China. A press pass will give you access to the event and press room.
Contact the press officer
Do you have any further questions about the event or want to arrange an interview with the Brand Director?
Health ingredients China: the perfect ingredient for success
China is the world’s largest food and beverage market with a population of more than 1.3 billion. Rising incomes, an ageing population and food safety consumers have led to a large increase in the Chinese health market in the last number of years. Chinese expenditure on health products has grown at an annual rate of 15-30% in the last 20 years, versus 13% in developed countries over the same period, making it a very attractive market for anyone involved in the health industry. By 2020 it is also estimated that the Chinese heath care industry will be worth more than 8 trillion RMB.